Marketing

Finding Your Place on Earth with Emakina

Emakina, in collaboration with Versus Production and O’brother Distribution, set up an online and offline communication campaign for the release of « A Place on Earth » (Une Place sur la Terre) with lead actor Benoît Poelvoorde on September 4th in Belgian theatres. The agency was asked to imagine, design and develop the promotional website of the […]

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One clip could change your entire career path!

Colourful computer animations and international internships – the only possible link between these two is Design is Dead! Our Antwerp-based agency is now adding to its expanding video portfolio the animated promotional clip of the Flanders Trainee Programme. Flanders International, or the Flemish Department of Foreign Affairs, shapes the international policy of the Government of Flanders. […]

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Innovation is the message!

By Brice Le Blévennec Ever since Marshall McLuhan coined his famous phrase, we know that “the medium is the message”. Today, this paradigm is no longer valid. The Internet has provided tools and empowered citizens, who are now in control of generating the public discourse. In this new paradigm, the impact and virality of the message depend on the […]

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Emakina wins a Trends-Gazelles award for exceptional growth

As every year, business magazine Trends-Tendances has ranked the fastest growing companies across the Belgian market. The competition is open for companies active for at least five years, presenting a positive cash-flow, and which have created at least 20 jobs since their creation. Out of a database of the top 100,000 companies, Trends-Tendances selects the […]

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Emakina’s Michaël Totta among Mobile Forum’s keynote speakers

A panel of experts, specialised in developing the “perfect apps”, presented at the Mobile Forum to an audience of marketers and product managers. As eloquently put by the organisers, “mobile applications have become the holy grail of one-on-one marketing”. The event’s aim was thus to put together those behind the best practices in mobile applications. […]

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Emakina’s clients are more rebellious than you think…

Their rebellion is their success! That’s why we invited a whole bunch of them to the Vlerick Alumni Marketing Colloquium. This prestigious annual event took place yesterday in Ghent for the 25th time, bringing together some of the most revolutionary speakers. These creative thinkers challenge the status quo to disrupt our profession in their industry. […]

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Emakina welcomes you to the GTUG Brussels event, on Thursday 11/10

Come and meet the new Web Tools at the October BruGTUG meeting hosted by Emakina. GTUG (Google Technology User Group) is an informal meetup, open to anyone interested in Google’s developer technologies. We are happy to welcome an international speaker, Daniel Kurka, who works on GWT, to come talk about this technology. He also created […]

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Emakina campaign for smart touches green hearts

smart goes green Automobile manufacturer, smart, has launched a new environmental campaign, focused at the company’s environmental responsibility. The campaign, created and executed by the digital agency, Emakina, presents the CO2 compensation of the smart cars in an original and lively manner. 168 trees = 1 smart The city car brand has recently launched a […]

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Finally released for publication: Emakina has won two IAC awards!

It’s not easy, knowing that we were yet again winners of such distinguished prizes, and to have to remain silent about it… But now that the organisers of the Internet Advertising Competition (IAC) gave us their OK, we can proudly announce: we did it; Emakina won two IACs this year! Our first prize was for […]

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Emakina advancing Europe’s energy efficiency

The European Commission has picked Emakina to promote the importance and benefits of energy efficiency.   An Emakina-produced video clip, released today, illustrates the European Union’s objectives and upcoming regulatory measures in the energy field for the next decade. It also offers viewers concrete and practical ideas on how to reduce their energy consumption. In doing […]

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Last Train to the New Economy by Brice Le Blévennec

Since the dawn of time, human beings have attempted to accumulate assets in their quest for happiness. Yet, this fundamental principle of an ownership-based economy is currently being challenged and redefined, as one of the numerous side-effects of the digital revolution. For the first time in history, we marketers are expected to attract consumers who […]

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Now is your chance to interact with CE-E, the musical safety robot!

Following the two 3D animation videos we produced for the European Commission on toy safety, our new star, the CE-E Robot, has decided to create a Facebook page and interact with his fans. Thanks to the Facebook Timeline, visitors can trace CE-E’s life back to his birth.     This constitutes the first time in […]

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Belgian Railways welcomes Emakina on-board for its Web TV productions

Framework contract Emakina has won the Belgian Railways (NMBS / SNCB)  framework contract for the production of audiovisual material of the company’s web TV channel. Content will vary according to the wide range of products, including: educational videos, informational films and promotional clips. The Emakina team already started its first two productions, to be integrated on the site […]

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Emakina is the brain behind the Clinique “3 Step Coach” campaign

Clinique, the American cosmetics brand, famous for its allergy-tested products, has decided to engage with its clients differently. Its recent campaign, titled “3 Step coach”, uses a specially designated online platform for this purpose.  Clinique invites users to register as “coaches” on a Facebook Connect application, designed and developed by Emakina. Once registered, the challenge […]

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Are QR codes really the future of marketing?

This question was raised by DM Institute’s journalist, Eric Van Vooren, who met with Brice Le Blévennec for an interview. The following are excerpts, translated from Dutch to English, of the original article, published in the March 9th edition:     QR Codes: you can’t avoid them. You see them popping up everywhere; sometimes very […]

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