Emakina attracts strategic planner Jan Govaert

Jan Govaert trades his job at Ogilvy for a new challenge as Strategic Planner at Emakina. He joins Emakina’s strategic team in Brussels with a focus on international clients.

Emakina unveils new Brand Experience Platform

Emakina.FR this week introduced its brand new Brand Experience Platform©. This is an efficient brand management methodology for mapping selected brands active in a specific sector. To launch the platform, a first full market analysis was presented in Paris, the Brand Experience Score© of the top cosmetics brands in France.
Manuel Diaz, president of Emakina.FR said: “We have entered a new era, the era of experiences. To stand out and attract the attention of the consumer, brands today must offer unique experiences. Brands that truly understand they will be judged on their experience/price ratio rather than their quality/price balance will be the winners of tomorrow. “

Emakina organises exclusive LinkedIn Seminar in Geneva

Communication is all about connecting. And being connected. The team of Emakina in Switzerland lives and breathes by this creed. On 3 October it invites its business contacts to get in shape and connect all the links LinkedIn has to offer.   Join in     LinkedIn is the number one worldwide professional social network. […]

Three generations after its birth, Spirou is going digital!

The all-time Belgian classic, published since 1938,  is now more than just a comic-strip journal! Emakina joined forces with Dupuis Editions, creating a digital extension of the comic strip in the form of the Spirou.Z mobile app. In doing so, Dupuis is targeting the children of 2013, using their preferred language: the touch screen. The […]

Is Ghent the new Mecca for mobile apps?

The Reference, a proud member of the Emakina Group, has recently announced its partnership with TapCrowd, a ‘self-service’ app building platform. The collaboration between the two Ghent-based companies completes the offering of The Reference/Mobile to a 360° mobile agency  and supports TapCrowd in the further expansion of its success story.  As partners, The Reference/ Mobile  will integrate […]

Emakina welcomes diamond:dogs agency in the group

We are happy and proud to welcome Austria’s leading digital full-service agency diamond:dogs into the group. This is an important new step in the expansion of Emakina as a major independent European digital agency group. It also will improve our business growth and strengthen our position in the DACH region, as a cutting edge digital […]

The French and their brands: a changing relationship

Emakina.FR and the Odoxa Institute executed an in-depth survey of people in France aged 18 and older. The results indicate the relationship of the French and their brands is changing. More than 80% of the French rely on their own experience or those of people around them to decide on their purchase. The first result […]

So how do you say beer in Hebrew?

It’s been almost two and a half years since we started working with Bavaria, the largest independent brewery in the Netherlands, founded in 1719. Since then the Emakina Group has developed the brand’s 59 local websites, serving the public of no less than 49 countries! Soon we’ll simply count the countries for which we did […]

How can the French elegance and style go digital?

This is exactly the question, raised by La Chapelle Saint Martin, a luxury hotel and restaurant offering its guests a premium experience, in accordance with the renowned French tradition.  Of course, no one could better answer this question than Emakina.FR, the digital-native agency, famous for its French flair. Following its proposal, the agency was assigned […]

Laughing all the way to the… blog!

Forget everything (you thought) you knew about banking, blogging or blogging about banking! We tend to associate banks with old-fashioned websites, offering (some) financial services. Conversely, blogs are supposedly for young trendy people who look for the latest innovations. We thus don’t expect many people to start their day by checking their bank’s blog… Yet one […]

Emakina helps digital relaunch from iDBUS to OUIBUS

iDBUS, SNCF’s fast-growing European coach line, announced it changes its name to OUIBUS. The innovative international travel service also launches a new house style and adds 170 destinations to its French offer. For the online rollout of this whole new chapter the leading coach company partnered once more with Emakina. The fully updated website now […]

Emakina nominated for Selligent Awards with Audi A3 Sportback

The A3 Sportback, a beautiful love story Share our enthusiasm,  and vote for the Emakina case via this link! But don’t wait too long, voting ends on Wednesday 14th May at midnight. Emakina entered the list of 6 nominees of Selligents’ International Partner Awards, for the second year in a row. Your vote really counts, […]

All you’ve wanted to know about nuclear technologies…

…and never knew who to ask – is available on the Nuclear Forum website! The debate about the use of nuclear technologies is vital in many democracies including the Belgian one. However, only few citizens are adequately familiar with the omnipresence of nuclear technologies in our daily lives. This created the need for an online […]

Emakina’s partners leading the Forrester list of WCMs by Steven Volders

This week, global research firm Forrester launched its two yearly WCM report, titled “WCM for Digital Experiences”, presenting an in depth look at the 10 WCM vendors, identified as the “most significant providers in this field”. As a leading European agency, we are very pleased to see that our partners are doing so well! No surprises at […]

The Spiral: let the figures speak!

The extravagant pan-European production of The Spiral might be officially over; but the way in which it redefined public engagement through  multiple media is still to be studied and explored! Our latest analysis indicates the critical role of the online platform in this international success story. Developed by PKA Wanabe, a member of the Emakina […]

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